Urban Company IPO Subscribed 108.98x on Day 3
The Urban Company IPO closed with an impressive overall subscription of 108.98× by 5:00 PM on 12 September 2025.
In total, the issue received bids for 11,06,88,64,130 shares against the 10,15,65,534 shares available.
On earlier days, the IPO was subscribed 9.48× on Day 2 and 3.29× on Day 1.
Founded in December 2014, Urban Company Limited is a fast-growing, tech-based marketplace offering on-demand home and beauty services. As of 30 June 2025, it operates in 51 cities across India, the UAE, and Singapore, in addition to markets served through its Saudi Arabia joint venture.
Customers can book a wide range of services—including home cleaning, plumbing, electrical work, appliance repairs, beauty treatments, and massages—directly through the company’s app or website. Under its “Native” sub-brand, Urban Company also markets home solution products like water purifiers and electronic door locks.
The company supports its professional partners by providing training, financing, insurance, branding tools, and equipment to improve service quality and increase their earnings. It averaged 54,347 active service professionals per month in the latest quarter.
Urban Company continues to show strong growth:
Analysts highlight that the move to profitability strengthens investor confidence and supports long-term scalability.
As of Friday, 12 September 2025, the IPO commanded a grey market premium (GMP) of ₹44, implying an estimated listing price of ₹147, a ₹44 premium over the ₹103 issue price.
Urban Company’s robust growth aligns with India’s expanding gig economy and increasing demand for convenient home services. The company is also exploring AI-driven scheduling and real-time service tracking to enhance user experience. Industry experts note that continued expansion into international markets—particularly in the Middle East and Southeast Asia—could further raise revenue and brand recognition in the coming years.
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